Terence Kast: Driving Strategic Growth in Real Estate Investment

Terence Kast
Terence Kast

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From an early stage in his career, there was a constant search—not just for success, but for purpose. A deep-rooted fascination with investment strategies and long-term value creation led to years of exploration across legal, compliance, and asset management. Each step forward was not just about gaining expertise but also about refining a vision: to build something tangible, sustainable, and impactful.

This journey naturally led Terence Kast to real estate investment, where strategy meets structure and innovation drives growth. As Chief Operating Officer of Procimmo SA, he channels his passion into optimizing investment strategies, enhancing operational efficiency, and delivering client-customized real estate solutions. His commitment to lifelong learning fuels his ability to navigate complex markets, ensuring that Procimmo remains a leader in commercial, industrial, and logistics properties.

For Terence, excellence isn’t just about maximizing returns—it’s about balancing innovation with risk management and compliance, fostering a culture of collaboration, and creating long-term value for investors. His journey is one of purpose, commitment, and an unwavering drive to build something that lasts.

From Sports to Real Estate

Originally from Geneva, Terence’s background in competitive sports, particularly ice hockey, instilled in him key values of teamwork, resilience, and leadership. While pursuing his law degree and bar qualification, he developed a strong interest in financial markets and regulatory frameworks, which led him to work at the Swiss Financial Market Supervisory Authority (FINMA).

His transition into real estate investment was a natural evolution, merging his legal expertise in investment funds with his passion for tangible, long-term value creation. Inspired by his father’s work as an architect, he developed an early appreciation for the real estate sector’s complexity and impact. Since joining Procimmo in 2014, he has played a pivotal role in the development of the company and the growth of the asset under management.

About Procimmo SA

Founded in 2007, Procimmo SA is a Swiss-based real estate asset management company specializing in the creation, management, and administration of real estate investment products. The firm focuses on commercial, industrial, and logistics properties, offering tailored investment solutions to meet diverse client needs.

Headquartered in Renens, with offices in Zurich and Geneva, Procimmo SA employs over 60 professionals and is accredited by the Swiss Financial Market Supervisory Authority (FINMA). The company manages approximately CHF 4 billion in real estate assets across five investment funds and an investment foundation. Procimmo SA’s core competencies include asset management, construction and architecture, letting, and transactions. The firm is dedicated to generating value for investors by sustainably investing in, developing, and managing real estate properties.

Since 2017, Procimmo SA has been part of Procimmo Group AG, a company listed on the BX Swiss exchange.

Strategic Leadership in Real Estate Investment

Terence’s strong interest for real estate investment stems from his diverse backgroundand his board experience across multiple real estate firms has further strengthened his ability to build long-term strategic relationships with investors, ensuring their unique needs are met.

Over the past decade, Terence, alongside the Procimmo team, has played a pivotal role in managing the CHF 4 billion in Assets under Management (AuM). This extensive experience has given him profound insights into investment cycles, risk mitigation strategies, and portfolio structuring. His legal expertise in real estate law allows him to navigate complex regulatory frameworks, while his role as COO ensures that operational efficiency is seamlessly aligned with client-focused investment strategies.

For Terence, excellence in real estate investment means delivering sustainable, risk-adjusted, and innovative solutions that maximize returns while maintaining compliance and long-term value creation. His strategic approach is built on four key pillars:

  • Technology-Driven Decision-Making: Leveraging AI and data analytics, as explored in his CAS Digital Acceleration & AI program, to enhance investment strategies.
  • Risk Mitigation Frameworks: Ensuring legal and regulatory alignment in every investment.
  • Client-First Approach: Understanding investor profiles to develop tailored, high-impact solutions.
  • Operational Excellence: Optimizing workflows to improve efficiency in fund and asset management.

By combining legal expertise with forward-thinking investment strategies, Terence continues to shape Procimmo’s growth and innovation.

Driving Complex Projects Innovation, and Investor Confidence

Terence has a proven track record of leading complex, high-impact investment projects, as demonstrated by his successful management of the merger of two real estate funds, which led to the creation of “Procimmo Real Estate SICAV – Industrial”, the largest industrial real estate portfolio in Switzerland.

However, this merger was only possible after a critical legal transformation: converting the contractual Procimmo Swiss Commercial Fund 2 into a sub-fund of Procimmo Real Estate SICAV. This structural shift ensured full compliance with Swiss collective investment regulations and laid the foundation for the successful merger.

As COO and Head of Legal & Compliance, Terence personally steered the project from inception to completion, coordinating both internal teams and external partners—including law firms, tax advisors, and regulatory consultants. His leadership was pivotal in:

  • Legal and tax structuring to optimize transaction feasibility and compliance.
  • Regulatory negotiations with FINMA to secure approvals.
  • Cross-functional alignment across finance, legal, asset management, and operations.
  • Investor engagement, ensuring transparency, trust, and long-term commitment.

Through a strategic, structured, and investor-centric approach, the project achieved key milestones:

  • A seamless legal transition, ensuring full regulatory compliance.
  • A successful fund merger, enhancing portfolio resilience and diversification.
  • Strengthened investor confidence, securing long-term commitment.
  • Elevated market positioning, reinforcing Procimmo as a leader in industrial real estate investments in Switzerland.

Leadership Philosophy

Terence views leadership as a service rather than a position, a mindset that defines his management style:

  • Empowering teams by fostering autonomy with strategic direction.
  • Transparent communication to align leadership, employees, and stakeholders.
  • Adaptive problem-solving, staying ahead of industry shifts and regulatory changes.

He believes that employees perform best when they see the direct impact of their work on the firm’s success. To cultivate this, he:

  • Aligns roles with strategic goals to ensure purpose-driven work.
  • Creates growth opportunities, including internal mobility and training programs.
  • Recognizes and rewards contributions, fostering a culture of ownership.
  • Encourages innovation and feedback, driving continuous improvement.

Through his leadership, Terence ensures that Procimmo SA remains at the forefront of strategic, sustainable, and investor-focused real estate investment solutions.

Building a Culture of Integrity, Innovation, Agility and Inclusion

Terence is committed to shaping a forward-thinking, ethical, and inclusive corporate culture within the real estate investment industry. His leadership philosophy is built upon four core pillars:

  • Integrity & Compliance – A strong legal and ethical foundation ensures investor trust and long-term sustainability.
  • Innovation & Digitalization – Leveraging AI and automation enhances investment efficiency and decision-making.
  • Diversity & Inclusion – Encouraging diverse perspectives leads to more informed, strategic investment decisions.
  • Agility & Client Focus – A dynamic approach ensures adaptability to changing markets while prioritizing client needs.

To track cultural impact, Terence uses key performance indicators (KPIs) such as:

  • Employee Retention & Satisfaction – Regular surveys measure workplace engagement.
  • Investment Performance Metrics – Assessing decision-making agility and market responsiveness.
  • Diversity & Inclusion Progress – Evaluating leadership and operational team representation.
  • Client Satisfaction Scores – Understanding how culture influences service quality.

Procimmo SA has made significant progress in achieving gender balance across its teams. However, increasing female representation in management positions remains a key area for growth.

The real estate investment industry has historically struggled with gender diversity, particularly at the leadership level. One of the primary challenges is attracting qualified female candidates for senior roles. Despite this, Terence and Procimmo remain dedicated to identifying, recruiting, and supporting talented women to bridge this gap over time.

Procimmo’s approach to diversity is reflected in its fair and unbiased hiring and promotion processes, ensuring that men and women with equal qualifications and experience receive the same opportunities for recruitment, career progression, and professional development.

Additionally, the company actively fosters a healthy work-life balance, offering flexible working hours and remote work options to support employees—regardless of gender—in harmonizing their careers with personal life.

Through a culture rooted in integrity, innovation, and inclusivity, Terence Kast continues to drive Procimmo SA toward sustainable growth and excellence in real estate investment.

Shaping the Future of Real Estate

Terence Kast believes that taking the leap is essential—especially in industries like real estate investment, where diversity remains a challenge. While the sector is still male-dominated, greater female representation is not just necessary but beneficial. The inclusion of diverse perspectives fosters innovation, balance, and dynamic work environments, strengthening both decision-making and business growth.

Balancing Career and Personal Life

For Terence, achieving work-life balance is about structure, delegation, and prioritization. His approach includes:

  • Setting clear boundaries to maintain work-life harmony.
  • Optimizing workflows to enhance efficiency and time management.
  • Delegating responsibilities and empowering teams to take ownership and work autonomously.
  • Prioritizing well-being, incorporating sports and quality family time and dedicated moments with his three daughters.

A well-balanced approach that allows him to thrive both in his career and as a father.

Vision for the Next Five Years

Looking ahead, Terence is focused on shaping the future of real estate investment through technology, leadership, and sustainability. His key goals include:

  • Advancing AI and digital transformation in investment strategies.
  • Expanding leadership initiatives to mentor future executives.
  • Driving sustainable and innovative investment models for long-term industry impact.
  • Enhancing corporate governance structures to align with global ESG standards.

With a forward-thinking mindset, Terence continues to push boundaries, ensuring that real estate investment evolves to be more inclusive, technology-driven, and sustainable.

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