Mumbai, July 28, 2026: Mercedes-Benz India has announced a multi-year partnership with PadelPark India as the Title Partner of the Indian Padel Tour (IPT) 2026–27, reinforcing its commitment to creating premium lifestyle experiences that extend beyond automotive excellence. The collaboration marks one of the most significant luxury brand partnerships in Indian padel and reflects the sport’s rapid emergence as a preferred choice among urban professionals, entrepreneurs, business leaders, and younger luxury consumers.
The partnership aligns with the evolving definition of luxury, where experiences, wellness, community engagement and shared passions increasingly complement product ownership. By supporting the Indian Padel Tour, Mercedes-Benz India aims to strengthen its association with a fast-growing sporting ecosystem that resonates with the aspirations of modern luxury audiences.
Organized by PadelPark India, the Indian Padel Tour has established itself as the country’s leading professional padel circuit, providing a structured competitive platform for India’s top players alongside internationally ranked athletes. The upcoming 2026–27 season will feature an expanded calendar, broader geographic reach, and enhanced competitive opportunities, supporting the continued growth of the sport nationwide.
The Indian Padel Tour 2026–27 will feature:
- 15 professional tournaments
- Competitions across 10 major Indian cities
- A season running from August 2026 in Mumbai to June 2027 in Bengaluru
Commenting on the partnership, Jigar Doshi, Co-Founder, PadelPark India, said:
“The Indian Padel Tour was created to build the competitive ecosystem required for the long-term development of padel in India. While participation introduces people to sport, structured competition inspires sustained engagement and raises performance standards. We are delighted to welcome Mercedes-Benz India as the Title Partner of the tour. This collaboration represents a shared commitment to strengthening India’s padel ecosystem and positioning the country among the world’s most promising emerging markets for the sport.”
Pratik Doshi, Co-Founder, PadelPark India, added:
“Creating a sustainable competitive platform has always been central to our vision for Indian padel. Partnering with Mercedes-Benz India is a significant milestone that reflects the growing credibility and commercial potential of the sport. Together, we look forward to delivering a world-class tournament season that enhances player development, expands audience engagement and contributes meaningfully to the future growth of padel in India.”
The partnership announcement coincided with the launch of the Mercedes-AMG E 53 HYBRID 4MATIC+, the company’s first electrified AMG E-Class model in India. The launch highlights Mercedes-Benz India’s continued focus on performance, innovation and progressive mobility while extending those values into premium lifestyle and sporting communities through strategic partnerships.
Speaking on the association, Santosh Iyer, Managing Director & CEO, Mercedes-Benz India, said:
“For Mercedes-Benz India, performance extends beyond our vehicles to the experiences we create for our customers and communities. Our association with the Indian Padel Tour reflects our commitment to engaging with emerging premium lifestyle platforms that embody excellence, innovation, and passion. Just as the Mercedes-AMG E 53 HYBRID represents the future of high-performance mobility, this partnership represents our continued investment in experiences that resonate with today’s luxury consumers.”
The collaboration is expected to support the growing popularity of padel in India by expanding competitive opportunities, increasing national visibility for the sport and fostering a vibrant community of players, enthusiasts, and partners.
As one of the fastest-growing sports globally, padel has witnessed significant momentum in India, driven by increasing participation among professionals, entrepreneurs and fitness-conscious consumers seeking an engaging blend of sport, social interaction and lifestyle experiences. The partnership between Mercedes-Benz India and PadelPark India is expected to accelerate this momentum by bringing together a globally recognized luxury brand and India’s leading professional padel platform.
About PadelPark India
PadelPark India is one of the country’s leading organizations dedicated to developing and promoting padel through world-class infrastructure, coaching programs, competitive tournaments and community engagement initiatives. The organization continues to drive the sport’s growth through strategic partnerships, international collaborations and grassroots development programs aimed at making padel more accessible across India.
About Mercedes-Benz India
Mercedes-Benz India pioneered the luxury automobile segment in India and has been operating in the country for more than three decades. Headquartered in Pune, the company operates one of India’s largest luxury vehicle manufacturing facilities and offers an extensive portfolio of luxury sedans, SUVs, electric vehicles and Mercedes-AMG performance models. With a strong nationwide retail network and a continued focus on innovation, sustainability and customer-centric experiences, Mercedes-Benz India remains at the forefront of the country’s luxury automotive industry.
