There is a visionary in every industry- the visionaries who can see opportunity within what’s familiar and hiding in plain view. In animal health, where business meets compassion and passion, there is a company which is enhancing even the ordinary task of distribution.
Picture the rhythm of the supply chain: truckloads of boxes containing life-changing products, logistics personnel beating against the clock, doctors and veterinarians awaiting test results. It’s a living ecosystem where science, compassion, and precision keep everything in balance. And in that ecosystem, a leader reshaped the flow.
That partner is epiq Animal Health, based in Dublin, Ohio. Instead of participating as a middleman, it has decided to be the composer, the one to connect notes between manufacturer, distributor, veterinarian, and pet owner. In an industry long characterized by hard lines, epiq saw the potential to blur those lines between education, partnership, and purpose. Others viewed transactions; epiq envisioned transformation.
Across clinics, retail counters, and boardrooms across the United States, that idea is no longer hypothetical; it’s becoming a reality. Sales representatives have evolved into consultants trusted by veterinarians. Small manufacturers are now finding shelf space beside global corporations. Products once struggling to be noticed are building record breaking trajectories.
At the center of it all stands epiq Animal Health. As a focused, collaborative team, it acts as a bridge-builder and translator within the industry, helping align the needs of manufacturers, veterinarians, and partners with clarity and purpose. Rather than positioning itself as a large revolutionary force, epiq demonstrates that even a small, dedicated team can create meaningful impact when purpose drives distribution. Every connection it strengthens, from scientist to caregiver, contributes to improving animal lives in a way that is thoughtful, practical, and grounded in partnership.
The Foundation: Beyond the Boundaries of Distribution
epiq begins from a simple truth: moving boxes is no longer enough. Logistics may form the backbone of distribution, but foresight forms its soul. The company’s foundation remains rooted in operational excellence, warehousing, supply chain coordination, and reliability. It views every shipment not as an endpoint, but as part of a larger network of strategy and shared learning.
When potential suppliers approach epiq, they discover that the company’s first service isn’t shipping; it’s listening. Through detailed discovery sessions, the epiq team seeks to understand where a brand stands in its lifecycle, what obstacles it faces, and how customized support can accelerate its potential. This thoughtful onboarding process transforms conventional supplier relationships into collaborative partnerships built on shared goals.
Whether partnering through direct distribution, reseller channels, or multi-distributor collaborations, epiq tailors its approach with precision. It integrates customer service, accounts receivable management, sales deployment, and marketing execution under one cohesive framework. Each element supports the partner’s goals, ensuring success is not left to chance.
In essence, epiq doesn’t just complement a brand, it amplifies it. The company functions as an extension of its partners’ strategic teams, ensuring that every decision, from product placement to promotional messaging, is focused on understanding and long-term value.
Disrupting a Traditional Dynamic
At the forefront of this transformation is Managing Director Anje English, whose nearly 25 years in healthcare supply chain management have shaped an approach that blends insight with empathy. English recognizes that behind every distribution decision lies a story- of innovation, risk, and the desire to improve animal well-being. Her leadership emphasizes customer-centric partnership over transactional efficiency.
epiq’s strategy is as pragmatic as it is bold. It acknowledges that industry giants possess vast resources for brand visibility, yet it champions smaller suppliers whose unique offerings can revolutionize care if given the right exposure. epiq steps in as that equalizer, balancing expertise, infrastructure, and education to ensure innovative brands aren’t lost amid market noise.
Its phased commercialization model revolves around education, market awareness, and lasting engagement. By establishing credibility through structured learning modules, webinars, and expert collaborations, it ensures that products reach not only shelves but also the minds of veterinarians, clinic staff, and pet owners. This influence is amplified through digital platforms, where targeted social campaigns and analytical insights measure visibility, impact, and real engagement that drives conversion. The result is an empowered ecosystem where knowledge becomes a shared competitive advantage across the entire value chain.
Staying Ahead of the Curve
Innovation is never static, and neither is epiq. The company maintains an active dialogue with change—tracking regulatory shifts, supply chain developments, consumer trends, and scientific advances—to ensure every partner benefits from its collective intelligence. This vigilance sharpens internal workflows, enhances cost control, and elevates service quality, while its transparent communication builds enduring trust. Through detailed reports, collaborative meetings, and a digital resource library offering educational tools, marketing materials, and performance guides, epiq enables suppliers, distributors, and retailers to evolve together. Its philosophy is simple yet transformative: shared knowledge fuels sustainable growth.
Developing Advisors, Not Just Sellers
epiq’s redefining spirit is most evident in its investment in people. Moving beyond the traditional transactional view of sales, the company reimagines representatives as translators of trust and advocates for clinical success. It offers sales training and participates in veterinary-focused meetings where it has an opportunity to introduce products. Product materials, educational videos, and practical sales tools reinforce learning, while initiatives like sample programs and demand-generation campaigns prepare the market for informed engagement. The result is a team that sells through expertise, not pressure; through partnership, not pitch.
Turning Insights into Impact
At epiq, data collection is not an endpoint but the spark that ignites a cycle of purpose. Every metric, report, and feedback form feeds into a living system of intelligence designed to inspire action. Market insights, customer feedback, and performance scorecards converge to form a coherent narrative, revealing patterns, progress, and possibilities. For each partner, epiq transforms intelligence into tailored strategy: diagnosing weak points, magnifying opportunities, and setting measurable indicators that turn observation into evolution. This “insight-to-action” philosophy ensures that data never gathers dust. It becomes a catalyst for smarter decisions and sustainable growth.
epiq’s definition of measurement reaches far beyond the balance sheet. It encompasses qualitative growth, partner capability, operational agility, and supply chain harmony, weaving them into a holistic vision of progress. By blending numbers with nuance, epiq captures the full picture of performance, one rooted in collaboration, learning, and long-term value creation. This outcomes- driven ethos reflects a deeper belief: that true partnership isn’t measured by the volume of product moved, but by the mutual advancement and enduring success it creates.
how epiq approaches market introductions- with intelligence, empathy, and precision that turn preparation into performance.
From Compliance to Confidence
Compliance can often feel like a constraint; epiq repositions it as a framework for trust. Its approach to compliance is grounded in partnership and clarity. epiq works with its compliance counterparts to interpret guidelines and then supports clients in aligning their activities with appropriate regulatory expectations. By demystifying requirements and providing clear direction, epiq helps ensure creativity and agility can flourish safely within established standards.
This proactive approach doesn’t just protect brands; it strengthens relationships. Partners gain assurance that their operations meet the highest standards while maintaining the flexibility to innovate.
The Translator and the Bridge
At its essence, epiq is both a translator and a bridge-builder within the complex language of animal health. It listens to manufacturers’ ambitions, distributors’ capacities, veterinarians’ needs, and pet owners’ hopes, and ensures these narratives align.
By facilitating dialogue among all participants, epiq transforms a fragmented supply chain into a living ecosystem built on trust and understanding. It ensures that every link, from research labs to retail counters, functions with awareness of its role in improving animal well-being.
Vision for Tomorrow
epiq envisions a future in which learning, transparency, and shared purpose form the bedrock of animal health distribution. If the industry were to be rebuilt from the ground up, epiq’s model would begin not with hierarchy, but with harmony. Each stakeholder, fully aware of their role and interdependence, would work toward one unified mission- enhancing animal wellbeing while empowering human partners.
Every initiative, training, and strategy epiq launches today is a step toward that vision. By connecting insight to action and knowledge to empathy, it strengthens the threads that hold this ecosystem together.
A Partner for an Evolving Industry
As the animal health sector accelerates toward digital innovation and data-driven care, epiq Animal Health, under Anje English’s leadership, remains grounded in its mission of Moving Animal Health Forward. Rather than positioning itself as a dominant force, the company focuses on meeting clients where they are and helping them move forward with clarity and confidence. It believes in the mantra- Let’s move animal health forward, together. It unites people, processes, and purpose into a thoughtful, integrated approach that empowers suppliers and brands to translate innovation into meaningful impact. Rooted in compassion, epiq extends that same care to every partnership it forges, fostering trust, collaboration, and shared success. Its progress is steady and intentional, built on consistency, empathy, and purpose. And through every connection it nurtures, one truth endures: when we move animal health forward together, every link in the chain strengthens, and animals everywhere flourish.
